Wednesday Programs

Take Your Pet Care Business From Average to Epic

Fernando Camacho

Having an average business sucks. An average business is just getting by. An average business doesn’t excite people. An average business is easily forgettable. In this seminar, join Fern to learn how to get your pet care business out of Averagetown and into a category that is talked about all throughout your area—and that no one can compete with! Just by shifting your thinking, changing some simple things in your services, and evolving your customer service, you’ll create an unstoppable, epic pet care business.

Fecal Parasites, KEEP OUT!

Dr. John Beres

Hooks, rounds, cysts, oh my! According to the Companion Animal Parasite Council (CAPC), one in eight dogs in the U.S. currently has a fecal parasite—and these dogs are coming to your daycare and boarding facility! Parasites should not be accepted as a risk of attending your daycare or boarding facility, and you can do something about it. In this session, you’ll learn how to be the pet care center in town that cares about pack health by protecting your brand and protecting your pack. Setting up a parasite monitoring program is easy to do, and Dr. Beres can show you how to do it!

Are You Bringing in Enough Revenue?

Laura Laaman

As you know, delivering quality pet care has never been more expensive. With wild inflation, skyrocketing costs, and competition at an all-time high, many pet care businesses aren’t realizing the revenue they deserve and need. More than likely, you should be bringing in more—even in this economy. Join Laura to discover the five revenue-building secrets top facilities use to thrive year after year.

Who Are Your Pack Leaders?

Phil Miller

Nobody has more impact on the retention, happiness, and performance of front-line employees than the leadership team. As such, it is of vital importance to thoughtfully promote and train leaders. In this session, Phil shares insightful lessons and stories on cultivating a leadership team, which will leave attendees with practical solutions to improve employee morale and performance with an improved leadership team.

Safe and Secure: Creating Safety Standards in Cat Boarding

Lynn Paolillo

Ensure the wellbeing of your feline guests by mastering essential safety standards in cat boarding. This seminar covers secure facility and lodging design, effective staff handling techniques and enrichment activities, and methods for assessing and documenting cat health and behavior. Learn how to create a safe, stress-free environment that promotes the wellbeing and happiness of every cat in your care. Perfect for boarding facility owners and staff, this session provides the knowledge and tools to elevate your safety protocols to the highest standards.

The 7 Secret Client Magnets Every Pet Business Needs

Dominic Hodgson

Do you offer an amazing service but struggle to communicate what makes you special? How would it feel if you could leapfrog the competition and magnetically attract and connect with ideal clients in your community? If you need help spreading the word about your superpower pet services, then strap in, because in this seminar the Pet Biz Wiz will share the seven secret marketing magnets that will enable you to inject passion into your promotions so you are seen, known, respected, and rewarded as the expert pet business in your area.

Protect Your Pet Care Brand on and off Social Media

Shahrina Ankhi-Krol

Join Shahrina Ankhi-Krol, Esq. as she discusses the topic of brand protection through Intellectual Property Law. She provides simple, fun, and relatable ways for her audience to understand trademark and copyright laws and their importance in brand-building and brand awareness. Due to the necessity and popularity of online and social media presence in expanding pet businesses, Shahrina will also present useful tips on brand protection and the prevention of trademark and copyright infringement (and eventual lawsuits).

The Ripple Effect: Positive Outcomes from Effective Playgroup Management

Mallory Poirier

Say goodbye to chaos and hello to a new standard of peaceful play! Properly managing playgroups in your dog daycare offers significant benefits for both the dogs and your business. Effective playgroup management enhances reputation, boosts customer retention, improves operational efficiency, reduces liability, and increases financial performance. For employees, it leads to higher job satisfaction, lower turnover, professional development, improved safety, and a positive work environment. Safe, happy dogs and satisfied clients contribute to a well-regarded facility, attracting new clients through word-of-mouth referrals and ensuring a stable income stream. Discover the ripple effect of well-managed playgroups and how to achieve it!

Time Is Money: Using Time Studies to Increase Operational Efficiency and Profits

Jess Okon

In the competitive world of pet boarding and daycare, operational efficiency directly impacts profitability. Join Jess as she delves into how time studies can optimize daily operations, streamline processes, and enhance customer satisfaction. Facility owners will learn to identify bottlenecks, reduce wait times, and allocate resources more effectively. By leveraging time study techniques, owners can make data-driven decisions that boost productivity, reduce costs, and ultimately increase profits. Discover practical strategies and real-world examples tailored to the unique needs of pet care businesses, ensuring your facility runs smoothly and remains competitive.